Contact Us

text Chat

with our Customer Service team for site assistance.

Phone

+44 (0)8701 999 440

Online Form

Please use this form to send us a message.

Address

VisitShetland, Market Cross, Lerwick, Shetland, ZE1 0LU, UK

Welcome to Shetland

About The Shetland Islands

The Wild Islands with a Warm Welcome...

Visit Shetland at anytime of year and you'll be enchanted by the rugged beauty of the landscape. Its dramatically changing colours and textures will take your breath away. Whether arriving for the first time or returning you can be sure of a great welcome.

Every year more visitors discover these surprising hundred islands at the top of Britain. And every year more and more of them discover one visit's nothing like enough. Shetland - where Scotland meets Scandinavia and the North Sea meets the Atlantic Ocean. Where the Shetland ponies come from; and the sweaters; and the Vikings.

The cliffs of Fair Isle are word-famous for their seabird colonies.Fair Isle Inner Stacks

Location and Geography

Shetland lies 600 miles (960km) north of London. More than a hundred islands, just 15 of them inhabited, span the hundred miles (145km) between Fair Isle and Out Stack, the northernmost point of Britain.

This bustling archipelago of 22,500 people boasts abundant wildlife, a spectacular coastline and dozens of major archaeological sites. The 567 sq. mile (1468km²) county of Shetland is an entrancing mixture of Scotland and Norway.

Shetland Walking 

For walkers, we have about 900 miles (1450km) of coastline and over 500 square miles (1294km²) of open countryside, most of it accessible to hikers.

People And Culture

Surrounded by fishing grounds and oil & gas fields, Shetlanders have enjoyed almost Scandinavian-style prosperity for the past quarter-century - as well as a largely unspoiled environment.

Our superb sports and leisure centres are the envy of other parts of rural Britain. The islands' vibrant cultural life includes internationally famous events such as the Shetland Folk Festival and the Up Helly Aa' fire festival.

Shetland's a friendly, welcoming community with a low crime rate; cars and houses are often left unlocked; you won't get mugged; and this is one place where it's still safe to hitch-hike.

Getting Here

It's easy to get to Shetland, thanks to regular ferries and air services from Scotland, Norway, Denmark, Faroe and Iceland.

Getting Around

Getting around could hardly be easier. A network of over 500 miles of well-maintained roads, inter-island ferries and bridges makes Shetland really easy to explore by car from Lerwick (pop. 8,000), the county town.

Accommodation

Shetland offers visitors a wide variety of value-for-money accommodation, from luxury hotels to camping barns.

Shetland By Numbers:

19 hours of midsummer daylight
138 sandy beaches
567 square miles of islands
639 miles of good roads
900 amazing miles of coastline
6,080 archaeological sites
6,000 years of history
22,000 people
46,000 gannets
200,000 puffins

 

Come up and see us all - sometime soon!

 

 

Feature

free flights on us!

Join the VisitShetland VIP guest list and enjoy FREE flights on us...

Find out more...

Advertising Feature

2009 Wildlife Holidays In Shetland

2009 Wildlife Holidays In Shetland

Shetland offers the best wildlife-watching in Scotland - FACT.

Over a million breeding seabirds, the highest density of Otters in Europe, regular sightings of Killer Whales and superb displays of rare sub-arctic flora. Our award-winning holidays offer everything from fully guided wildlife weeks and long weekends, dedicated birdwatching holidays plus photographic, walking and insight holidays.

Visit our extensive website www.shetlandwildlife.co.uk or call Shetland Wildlife on 01950 422483 for a choice of over 30 holidays!

Feature

2008 Photo Competition

2008 Photo Competition

VisitShetland are pleased to announce their fourth annual photographic competition, open to local and visiting amateur photographers. The competition seeks entries which capture the imagination and the role that the Shetland landscape plays in our cultural identity.

Find out more

Feature

Shetland Food Directory

Shetland Food Directory

From lamb to seafood, Shetland's produce is considered a benchmark for quality. A new website, The Shetland Food Directory, lists sources of fine Shetland food and drink and some of the wonderful places to eat out in Shetland.

www.foodshetland.com

Feature

Buy Shetland Knitwear

Buy Shetland Knitwear

Choose from our wide range of Shetland knitwear including Fair Isle tank tops, cushion covers and bags.  Also a range of rugs made with 100% pure Shetland wool.

Shop Now

Feature

Swan Trips 2008

Swan Trips 2008

Enjoy a trip on the Swan this summer and experience the world of a resilient vessel restored to glory. Join a crew who love the sea, and be part of a learning experience!

Find out more

Sunday Times article

News

Treasure Returns to Shetland

Treasure Returns to Shetland

Shetland Museum and Archives welcomes St Ninian’s Isle Treasure for three month loan...

Read More



News

Loganair Revive Norway Connection

Scottish airline Loganair is filling the gap left by Faroese shipping company Smyril Line when it severed Shetland's link with its Norwegian neighbours last year.

Download Press Release

View all news stories